Archive for June, 2019

June 2019 Average Lead Prices On Facebook

Posted on: June 30th, 2019 by Marc P No Comments

In June 2019 its was all about Round Up, IVC Filter, Hernia Mesh and Sexual Abuse cases. We are seeing very heavy spend in Round Up right now as a possible settlement gets closer with Mr. Feinberg getting involved. Cost per lead on Round Up is around $130 for the last 4,000 leads this month. All the news about Round Up is helping us finding great NHL and other Lymphoma Cancer cases.

IVC and Hernia has not changed much this month still pretty easy to find cases. Sexual Abuse keeps moving forward with new different cases each week. Lots of people doing Church abuse and College Abuse cases with us.

Contact us for case prices on each drug/device.

Our new website now shows current and future clients all stats on each drug/device. Please review average prices on our website.

June 2019 Average Lead Prices From Facebook Advertising

Becoming A Client Of X Social Media LLC

First you give us a call or write us an email with what campaign you are interested in running. We can help you with out sourced call center, ref. attorneys etc if you need it. We will setup the landing page for your firm ($750) and setup the ads and campaign to produce leads for your firm. We charge Facebook cost +15% as our fee and $750 to make the 3 page landing page for you.

When you get the landing page out for review check that everything is like you want it and we are ready to start your campaign. Normally we see 3 days from order to campaign start.

Don’t see the campaign above you want to run? Don’t worry we are only showing 18 campaigns here in this newsletter we are running about 110 different campaigns right now.

Don’t know us don’t worry we are currently working with 250 law firms and we are happy to provide ref. in your area to check us out.

We look forward to hear from your firm and get a campaign going as soon as possible.

Email: Call us: 888.670.0006
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X Social Media copyright 2019

2018 Legal Service Innovation Award X Social Media

Posted on: June 26th, 2019 by Jacob M No Comments
After only 4 years in business we were honored at this years MTMP with the 2018 Legal Services Innovation award! This award was given to us for our work on making Facebook a medium where Law firms can find new cases for their practice. Our 2018 book, “The Facebook Effect For Lawyers” was also highlighted for being a great tool for law firms to understand the inner workings of Facebook and how they can use Facebook for their own marketing purposes.
We are very humbled and thankful for your support. We will continue our efforts to innovate the industry making our product better than ever!

New Innovations At MTMP

We want to highlight a few innovations that we presented for the first time at this MTMP for those that were not able to see us so they can understand the magnitude of the changes coming to the industry.

Disqualifying Potential Clients On The Landing Page.

After testing our landing page design and setup for months, we believe we have the best converting landing pages in the industry. Potential future clients are able to discover if they qualify, based on the criteria for a given Mass Tort, before they are asked to provide any personal information. This method build trust between the potential client and the law firm.
The landing pages are designed to qualify or disqualify potential new clients based on their answers to a few simple questions about their case. Any question can have multiple disqualifying answers. This allows the law firm to narrow the leads down help ensure the leads are very qualified before they come to your intake.

The Feedback Loop by X Social Media

We introduced the Feedback Loop for the first time at this MTMP. We have been working on this system for the last year, both with intake software vendors and internally with our client portal. The Feedback loop is a way to follow the leads as they come into your intake to see if that lead turns into a case after your intake has screened the lead over the phone. By us knowing what leads turn into cases we are able to know what ad, image, text, and audience the lead came from. This allows us to optimize our advertising for cost per case instead of cost per lead as is typical with most advertising agencies. Our portal will show the top 10 best performing ads based on how many leads it takes to produce a case. The Feedback Loop can also be performed manually. When your intake team logs in to our Portal they can send us what leads qualified for a retainer and which retainers were signed and returned to the office. Our Portal can then keep up with all the important metrics for you allowing you to see the percentage of leads to cases and the actual cost per case. The Feedback Loop will change the way we advertise! Our tests show that we will see a reduction of about 20-25% in price per case.
Our Feedback Loop has been developed with Captorra, ICE, and DMAA and automatic reporting will be setup.

The X Social Academy

The X Social Academy was setup to train Law Firm teams to do exactly what X Social Media does. It helps the Law Firm setup and do their own Facebook and Instagram advertising. Our first class of 25 students graduated in August 2018. Our next 12 week course starts up on November 6, 2018. Classes are held every Tuesday at 2 pm EST and run for one hour. This live online class, headed up by Andrew Giudici (a previous Facebook employee of three years), will get your team up to speed fast with hands on training in building and targeting on Facebook.
Registration is now open for the November class. I hope you all will take advantage of this incredible opportunity. Remember: Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.

Leaning More About Facebook And Instagram.

Not quite sure what all the fuss is about with Facebook and Instagram from the law firms point of view.Head over to Amazon and pick up a copy of The Facebook Effect for Lawyers.
This book will give you a good understanding on why it is so important for your firm to lean about the new medium Facebook and how you can potentially make it your source of incoming cases for decades to come. The book was written as a how to book  for the Law Firm giving you the understanding of what makes Facebook tick and then given you actionable advice on how to use it in your marketing.

Sexual Abuse Cases Perfect For Facebook and Instagram Adverting For Lawyers

Posted on: June 26th, 2019 by Jacob M No Comments

Law firms looking for victims of sexual abuse should be using Facebook and Instagram for their outreach to potential clients. As the #ME2 movement has swept the country over the last few years some very ugly truth has come to life about the sexual predictors in position of power praying on minors and college students. We had Michigan State as the first case and then USC and OSU all with the same problem. A well established doctor in the same position for 20-30 years praying on teenage girls and boys with the university turning a blind eye. As more and more information coming out about these cases it looks to be the same problems over and over again.

As a law firm there are lots of victims to help and changes needs to be made to institutions allowing this kind of predatory behavior on their campuses. At X Social Media we have been helping victims connect to law firms since 2013. We know what is important for these victims and we know how to help them. As a victim of sexual abuse you are looking for change so no other victim has to go though what they had to go though. The settlement money is a distant secondary to the main goal of changing the establishment and punishing the people that knew but did not act.

Facebook and Instagram’s targeting engine is setup in a way where everybody can be advertise to that went to a specific school or college. So when we place ads for women that went to USC we know that the women who see our ads has a possible interest in the ads we are showing them. They may not be a victim but they will know victims and they will “TAG” those victims by name in the comments under our ads so the victim see the ad on how to get help with their potential case against the university. Finding these victims on Facebook and Instagram is something we do everyday at X Social Media.

We estimate that 80-90% of the victims we reach had no idea that they could file a lawsuit against the school and had no idea that help was available for them. They are so used to telling people in power at the University and nobody helping them that a law firm ad offering help is a god send for most of these victims.

When news comes out that another doctor or teacher at a University or School have sexually abuse boys or girls X Social Media will be able to find your law firm those victims and connect them with your law firm.

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