June 25, 2020
Mass torts are lawsuits in which several individually-recognized plaintiffs bring a single lawsuit against a common defendant. Your law firm may want to consider adding mass torts to your offerings if:
If you’re wondering how should you consider mass torts for you firm, you should think about how your clients may benefit from your ability to practice mass tort litigation.
Mass tort litigation generally involves several victims of harm initiating lawsuits at the same time against a common defendant. The benefits of mass tort litigation include:
As a lawyer, mass tort litigation may allow you to:
From your clients’ perspective, your ability to represent them in mass tort proceedings may:
Mass torts are generally called for when numerous plaintiffs are harmed by a common defendant, often in a similar way. Should you consider mass torts for your firm? The answer is yes if you have many clients that have been victims of mass harm because of:
Additional circumstances may warrant mass tort litigation. If you do ultimately choose to add mass torts to your law firm’s offerings, you will need a marketing strategy for acquiring plaintiffs.
Marketing your law firm on digital channels—and social media specifically—is an effective way of attracting plaintiffs for your mass torts. Two social media platforms stand out as cost-effective means of advertising your law firm:
Facebook is a commonly used social media platform (and it offers wide-ranging user demographics). There are many Facebook users in the United States, and many of those users dedicate a substantial portion of their time to the platform each day. Should you consider mass torts for your firm if you advertise on Facebook? Definitely.
Facebook advertising offers your law firm:
A team of experts who are familiar with best Facebook advertising practices could provide a tangible improvement in your firm’s client retention, including the acquisition of plaintiffs for specific mass torts that your firm brings.
Lawyers who want to cover all of their digital advertising bases will consider the value of Instagram advertising in attracting plaintiffs who may dedicate more time and attention to their Instagram feed than any other social platform.
Visually appealing advertisements may help your brand awareness, particularly with an Instagram user base that could be demographically different than the average Facebook users.
Our team of Xperts will work with your sales team to move potential plaintiffs through your funnel and convert them into clients for your mass tort. We can:
To find out more about how our Xperts can help, call our X Social Team at (888) 670-0006 today.