July 10, 2019
Getting a few facts out of the way: Round Up is a broad-spectrum glyphosate-based herbicide originally produced by Monsanto and later sold to Bayer in 2018. The marketing for round up started in 1973. In recent years multiple countries have banned the use of Glyphosate, the active ingredient in Round Up. To date, 13 countries have banned or are fading out Glyphosate. The biggest countries being Germany, France and the Netherlands. Also, California has Glyphosate listed as a “probable carcinogen”. The EPA started a study of Glyphosate in 2009, and in April of this year concluded that Glyphosate does not cause any risk to humans.
So, on one side we are seeing big countries banning the product and on the other we are seeing the EPA saying, “No Risk to Humans”.
On the verdict side, we have seen a great deal of very favorable verdicts for plaintiffs against Bayer for their Round Up product. In each of these cases, the attorneys have been able to convince a jury that Monsanto and Bayer knew about the cancer connection. As a result, very high punitive damages have been awarded.
For the claimants it’s probably a good thing that Bayer purchased Monsanto since Bayer is a European company and carries insurance to cover their losses in these trials and in future settlements.
In May 2019, Ken Feinberg got appointed by the judge to mediate talks between Bayer and plaintiff attorneys in order to mediate a settlement for the victims of Round Up Cancer.
The signature injury is Non-Hodgkin’s lymphoma but lots of other Lymphomas are being taken by most intakes. As you can see from the landing page for Round Up, we ask people to give us which Lymphoma Cancer they were diagnosed with. Round Up Landing Page.
We are running a lot of Round Up campaigns at X Social Media, so we have a lot of data available to look at the different injuries and see what converts best. You can find our spend and cost per lead on this link for Round Up. Click Here
Facebook and Instagram are the perfect place to find Round Up Claims. We are using the Facebook “look-a-like” audience to find similar people with similar injuries. This works really well, and we are seeing 300-400 new leads every day. This should be expected as there are 200,000 new cases of Lymphoma diagnosed every year. We try our best to find work related cases, but they are much harder to find. From the last 5,000 leads we have received; we are seeing 72% home use and 28% work use.
To setup a new campaign with X Social Media, we will first build a landing page for your law firm at a cost of $750. We then charge your firm a spend fee of Facebook cost +15%. We recommend a minimum budget of $50,000 per 30 days of advertising. We are spending close to $1.5 million in July on Round Up Claims so there are lot of cases out there to be signed.
If your firm wants to outsource the whole process and get signed cases that fits your criteria, just let us know and we will personally recommend you to the best in the business. Just send me an email. Same goes for outsourcing quality intake services. We can again recommend the best players in the industry that we are already integrated with, so startup and retention will be easy.
Just let me know and I will set you up with intake and case acquisition. You can email me at jacob @xsocialmedia.com
X Social Media started in 2015, and we are now working with 250 law firms doing direct advertising to consumers via Facebook and Instagram. All advertising we do is by direct response and for every dollar we spend, we generate value by helping people get representation and compensation for whatever has happened to them.
We are a full-service advertising agency that will spend $25 million this year in Facebook advertising. We have in-house Developers, Designers and Ad specialists to run your campaign as efficiently as possible and generate as many leads as possible.
We have a big network of friends in the Mass Torts Industry and can help you with introductions to tier 1 attorneys for case referral. We also have information about a lot of new projects that are running with very few firms involved.
We can be your Facebook ad agency so, take the first step and reach out to us via phone 888-670-0006 or email at: jacob @xsocialmedia.com