Audience Targeting

Interest Targeting

Based on what a user interacts with and what they write on Facebook, Facebook's algorithm will categorize people in 1000's of different interest categories.

Pixel Targeting

The pixel will report demographic information back to Facebook about visitors to your website and lets you re target those visitors.

GEO Targeting

Target people based on where they go, like hospitals and clinics. Or you can focus on disaster areas like oil spills or target areas with eminent domain issues.